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Design And Color in Printing

Cover Design And Color in Printing
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The title-page shown in Fig. 9, with its resetting, Fig. 10, illustrates this question of proportion. In Fig. 9 the pleasing inequality necessary to proportion is missing, both in the manner of placing the feature line and in the manner of the " whiting out. " Note that the amounts of white space are almost equal through- out the page — above and below single lines, groups or dashes — producing a monotonous and unsatisfactory appearance. Then, too, the center of attraction of the page — the fea
...ture line — is placed in such proportion that it divides the page close to the center. In the resetting — which is the same except for the changes in " whiting out " or the placing of the spots — the reading matter has been condensed into fewer groups and those groups placed in such position that the center of balance between them comes on a line placed in the proportion of three to five, above referred to. This also gives us the pleasing inequality desired in the spaces between the various groups and lines.

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