Out of the Rut a Business Life Story
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In our eReader you can find the full English version of the book. Read Out of the Rut a Business Life Story Online - link to read the book on full screen. Our eReader also allows you to upload and read Pdf, Txt, ePub and fb2 books. In the Mini eReder on the page below you can quickly view all pages of the book - Read Book Out of the Rut a Business Life Story
What reading level is Out of the Rut a Business Life Story book?
To quickly assess the difficulty of the text, read a short excerpt:
I was prompt and brief. First telling him of my work with "The Delineator, " and of the 212 MY MASTER STROKE IN ADVERTISING great strides that had already been made, I added that I found myself handicapped in my progress because I could not give an American advertiser any of the back- cover pages.
"What do you want me to do?" he asked.
I thereupon explained that since Mr. Wilder's son had secured control of the company he had enlarged its scope materi- ally by the purchase of a competing com- p...any, which likewise published a magazine for women. Would he not be willing to give up six pages of "The Delineator" and use pages in the other publication instead ?
"Will this assist you personally?" he asked.
"Yes, " I said.
"Then I'll do it. " I cabled my office that evening, and a 2l3 MY MASTER STROKE IN ADVERTISING few days later in Paris word came that the first page thus vacated had been sold to another advertiser for $1200. But there still remained the ill-starred option. Waiting till the existing contract had nearly run its term, I brought up the question of its renewal in a letter to the manager, in which I took pains to state that I had looked up the amount of money he had paid us for adver- tising, and was surprised to learn that it amounted to over $100, 000.
What to read after Out of the Rut a Business Life Story?
You can find similar books in the "Read Also" column, or choose other free books by John Adams Thayer to read onlineMoreLess
To quickly assess the difficulty of the text, read a short excerpt:
I was prompt and brief. First telling him of my work with "The Delineator, " and of the 212 MY MASTER STROKE IN ADVERTISING great strides that had already been made, I added that I found myself handicapped in my progress because I could not give an American advertiser any of the back- cover pages.
"What do you want me to do?" he asked.
I thereupon explained that since Mr. Wilder's son had secured control of the company he had enlarged its scope materi- ally by the purchase of a competing com- p...any, which likewise published a magazine for women. Would he not be willing to give up six pages of "The Delineator" and use pages in the other publication instead ?
"Will this assist you personally?" he asked.
"Yes, " I said.
"Then I'll do it. " I cabled my office that evening, and a 2l3 MY MASTER STROKE IN ADVERTISING few days later in Paris word came that the first page thus vacated had been sold to another advertiser for $1200. But there still remained the ill-starred option. Waiting till the existing contract had nearly run its term, I brought up the question of its renewal in a letter to the manager, in which I took pains to state that I had looked up the amount of money he had paid us for adver- tising, and was surprised to learn that it amounted to over $100, 000.
What to read after Out of the Rut a Business Life Story?
You can find similar books in the "Read Also" column, or choose other free books by John Adams Thayer to read onlineMoreLess
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